Probably my favorite project working on at eBay to date: The Launch of the iPhone X Coupon landing page. Why is this so important to me? As a long time Apple Fan Boy, having the opportunity to help out the Hard Goods Team (The Electronics Vertical), it gave me a break from designing for my typical Home and Garden Vertical. Don't get me wrong, I LOVE Home and Garden and am passionate about all things H&G as I am always doing some sort of new home improvement project. But Technology is another category I am a huge fan of. I truly believe that when you are passionate about something, you can create something great. You simply feel inspired and Apple is a company that truly inspires me (or maybe that's just me?).
With this project, our design leads were tasked to assemble a team of strong designers, copy writers and photographers to help launch this promotion. Seeing as Apple keeps all things under wraps giving one or two weeks till launch, this project turned out to be quite the team effort. From working with the copy team, photo team and web development team to ensure graphics flipped and went live at the right moments. We worked tirelessly to ensure this project launched without hiccups. Set to go-live the weekend of the iPhone X Launch, the promotion was highlighting 50% off accessories with purchase of the iPhone X (and other smart phones over $150).
I took lead on designing a few email assets, homepage assets and assembling the landing page featuring the promotion. This was quite the project but also an honor to be chosen to work with such an awesome team. We launched without a hitch and drove traffic to the site with the promotion. Below are a few graphics pulled from the page.